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Press Releases

Keep up with our latest news, including special promotions, new locations and more.
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AMResorts Enters New Destination with Secrets Playa Bonita Panama

AMResorts® continues to grow its brand portfolio with the opening of its 15Th Secrets® Resorts & Spas Propertyt

PHILADELPHIA, PA (Jan. 7, 2016) — AMResorts®, a subsidiary of Apple Leisure Group, continues to grow its Secrets® Resorts & Spas brand with the official opening of Secrets Playa Bonita Panama Resort & Spa. Located minutes from Panama City off the Pacific coast, the adults-only resort offers stunning oceanfront views and private balconies in each of its 310 rooms. As the 42nd resort in the AMResorts collection and the 15th in the Secrets Resorts & Spas portfolio, AMResorts celebrates the debut of Secrets® Resorts & Spas’ signature Unlimited–Luxury® concept in Panama.

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AMResorts Kicks Off 2016 with the Expansion of Family-Friendly Resort Portfolio

PHILADELPHIA (Jan. 6, 2016) — AMResorts® has begun 2016 with the expansion of two of the company’s family-friendly brands into new, highly popular destinations in the Caribbean and Mexico. These new openings for Now® Resorts & Spas and Sunscape® Resorts & Spas bring AMResorts’ current portfolio to 41 luxury properties in 19 destinations.

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AMResorts Announces Strategic Team Promotions to Support Company’s Rapid Expansion

Colette Baruth Named Senior Vice President

PHILADELPHIA, PA (Dec. 22, 2015) — AMResorts®, an Apple Leisure Group® announced the promotion of Colette Baruth to Senior Vice President of Marketing, Sales, Revenue Management & Distribution to meet the needs of the company’s growing portfolio and client needs.

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AMResorts Announces Strong Close to 2015 with Five New Resort Openings

PHILADELPHIA, PA (Dec. 9, 2015) — AMResorts®, an Apple Leisure Group® subsidiary, closes a successful 2015 with an additional five resort openings, bringing its current portfolio to 42 luxury properties in 20 destinations by year end. The fast-growing hospitality leader plans to expand its portfolio further to nearly 60 resorts in 26 destinations and more than 20,000 rooms throughout Mexico, the Caribbean and Central America by the end of 2018.

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Apple Leisure Group Closes Milestone Year with 17 New Resort Deals, Increasing Brand Management Portfolio to 20,000 Rooms

Company Continues Growth of Sunscape® Resort & Spas Brand with Addition of Sunscape Dominican Beach Punta Cana and Sunscape Bávaro Beach Punta Cana

PHILADELPHIA, PA (Dec. 8, 2015) — Apple Leisure Group®’s subsidiary, AMResorts®, reported its best year ever with 17 new resort management contracts announced over the past 11 months. With the addition of Sunscape® Dominican Beach Punta Cana and Sunscape® Bávaro Beach Punta Cana, AMResorts will have nearly 60 resorts in 26 destinations and more than 20,000 rooms throughout Mexico, the Caribbean and Central America by the end of 2018.

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AMResorts Opens First Secrets Resorts & Spas in Costa Rica

Secrets Papagayo brings AMResorts®’ adults-only offering to the popular destination

PHILADELPHIA, PA (Dec. 2, 2015) — On November 20, 2015, AMResorts®, an Apple Leisure Group® subsidiary, officially welcomed Secrets Papagayo Costa Rica to its company portfolio. The adults-only resort is now the second AMResorts’ property located in Costa Rica.

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Apple Leisure Group Signs Deal for First Sunscape Resorts & Spas Property in the Dominican Republic

Company doubles Sunscape Resorts & Spas footprint with new resort

PHILADELPHIA, PA (Nov. 9, 2015) — Apple Leisure Group®’s subsidiary, AMResorts®, announces the addition of Sunscape® Puerto Plata to its resort management portfolio. Sunscape Puerto Plata is the latest resort signed in a record-breaking year for the leading hospitality company. Averaging one resort signing every two weeks, never before has a single hotel chain managed to incorporate in the Caribbean and Central America 17 hotels in less than 12 months. Based on signed contracts to-date, AMResorts will have 57 resorts in 26 destinations throughout eight different countries by the end of 2018

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AMResorts Celebrates Secrets Akumal Riviera Maya Opening During Cancun Travel Mart

Hospitality Leader Continues Significant Growth in Key Markets Including Riviera Maya and Cancun

PHILADELPHIA, PA (Oct. 15, 2015) — On October 13, 2015, in tandem with the Cancun Travel Mart, AMResorts®, an Apple Leisure Group® subsidiary, hosted a special celebration to commemorate the upcoming opening of Secrets® Akumal Riviera Maya. The adults-only resort will welcome its first guest on November 1, 2015.

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Dreams Los Cabos Suites Golf Resort & Spa Reopens in Time for Fall Travel Season

Guests receive a very special welcome to the sounds of mariachis at the reopened and revamped Dreams Los Cabos Suites Golf Resort & Spa

PHILADELPHIA, PA (Oct. 5, 2015) — Apple Leisure Group®’s subsidiary, AMResorts®, officially reopened Dreams® Los Cabos Suites Golf Resort & Spa on Oct. 1, 2015. The resort has undergone extensive renovations to come back better than ever, following the passing of Hurricane Odile through the destination.

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AMResorts Earns Prestigious Recognition by Travel Industry for Excellence

Company Awarded 36 Apple Awards

PHILADELPHIA, PA (Sept. 24, 2015) — AMResorts, an Apple Leisure Group subsidiary, was recognized with 36 Apple Awards in the Crystal and Golden categories. The honors, which included “Best Hotel Chain” for adults-only brand Secrets Resorts & Spas and “Best Staff and Service” for Secrets The Vine, were accepted by company President Gonzalo del Peon and Vice President of Sales, Marketing & Revenue Management Colette Baruth.

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