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Press Releases

Keep up with our latest news, including special promotions, new locations and more.
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AMResorts and Air Canada Launch Agent Giveaway for Sunscape Resorts & Spas Bookings

Giveaway Rewards Agents with Chances to Win Aeroplan Miles and Sunscape Stays

PHILADELPHIA, PA (March 24, 2014) — To reinforce its investment in the Canadian travel agent community, AMResorts, with Air Canada Vacations, is launching a special giveaway for agents booking at Sunscape Dorado Pacifico Ixtapa or Sunscape Sabor Cozumel. Every package booking (air + hotel) made earns the travel agent a chance to win 100,000 Air Canada Aeroplan miles. Additionally, every package booking will also enter the agent for a chance to win one of two 7-night stays at Sunscape Dorado Pacifico Ixtapa or Sunscape Sabor Cozumel.

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Now Resorts & Spas’ New Digital Marketing Campaign Targets Families with Teens

Brand Leverages Market Demand, Segment Influence and Brand Affinity to Drive Bookings; Kicks off Campaign with Vacation Giveaway

PHILADELPHIA, PA (April 3, 2014) — Now Resorts & Spas recently launched a YouTube marketing campaign targeting teens and their parents. The month-long video series is designed to highlight the brand’s suite of teen-friendly offerings available to all guests under its Unlimited-Luxury® vacation concept. To kick off the campaign, Now Resorts & Spas is hosting a Family Getaway Sweepstakes on NowResorts.com for a chance to win a 3-night stay.

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AMResorts Properties Recognized with 2013 PriceTravel Award for Outstanding Guest Experience

Secrets and Dreams Resorts & Spas Recognized as Leaders in Quality and Service

PHILADELPHIA, PA (April 8, 2014) — AMResorts properties Secrets Huatulco Resort & Spa and Dreams Huatulco Resort & Spa have been each awarded the PriceTravel Trophy 2013 by PriceTravel Holdings, a leading Mexican online travel agency.

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AMResorts Entices Meetings and Incentive Planners with New Rewards Programs

PHILADELPHIA, PA (April 17, 2014) — AMResorts announces two new company-wide initiatives that deliver added perks including free stays, increased commissions and cash forward programs to meeting and incentive planners. Following a successful 2013, which saw an overall 56 percent growth in total group bookings, the sales, marketing and brand management provider is expanding its meeting and incentive program to help drive AMResorts’ overall brand growth throughout Mexico, the Caribbean and Central America.

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AMResorts’ May Madness Program Incentivizes Master Agents with Cash Rewards

Incentive Program Offers up to $75 per Booking

PHILADELPHIA, PA (April 30, 2014) — AMResorts announces the return of May Madness, the company’s largest and most lucrative agent incentive program of the year. Running through the end of May, the program offers bonus commissions and demonstrates AMResorts’ gratitude to loyal Master Agents who help support the company’s success and strategic growth.

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AMResorts Launches Mardi Gras Themed Promotions For Agents And Consumers

Opportunities for Agents to Win Cash Bonuses and Free Stays Support Seasonal Travel

PHILADELPHIA, PA (March 5, 2012) — AMResorts, provider of sales, marketing and brand management services for Zoëtry Wellness & Spa Resorts and Secrets, Dreams, Now and Sunscape Resorts & Spas, continues to reward loyal agents with the launch of a new incentives-based promotion. A host of enticing consumer offers at AMResorts’ five brands will launch with the agent initiative simultaneously.

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AMResorts Launches New Free Mobile Apps That Enhance Stay Experience And Allow Guests To Be Connected Free Of Charge

Aggressive Expansion Continues in Mexico with Brand Launch, Entry into New Destinations and Property Openings

PHILADELPHIA, PA (March 27, 2012) — AMResorts, provider of sales, marketing and brand management services for Zoëtry Wellness & Spa Resorts, and Secrets, Dreams, Now and Sunscape Resorts & Spas, announced today the launch of its new, interactive Unlimited-Connectivity® app. Now available for the company’s most recently opened properties, Secrets Vallarta Bay and Now Amber Puerto Vallarta, the innovative app will be rolled out to all AMResorts brands and resorts by the end of 2012. The free digital application developed by AMResorts and Telmex, a world leader in communications, is accessible for mobile download to iPhone, iPad, iPod Touch, Android, Blackberry phones.

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Mexico's President Felipe Calderon Officiates Opening of the New Secrets Vallarta Bay and Now Amber Puerto Vallarta Resorts and welcomes first guests

$175 million dollar project introduces the Secrets and Now brands to the destination and generates 902 direct jobs

PHILADELPHIA, PA (April 2, 2012) — AMResorts, provider of sales, marketing and brand management services for Zoëtry Wellness & Spa Resorts, and Secrets, Dreams, Now and Sunscape Resorts & Spas, celebrated the official opening of Secrets Vallarta Bay Puerto Vallarta and Now Amber Puerto Vallarta with a special ribbon cutting ceremony coinciding with Mexico's Tianguis Turistico. To mark the important occasion, AMResorts' President Alex Zozaya was joined by Mexico's President Mr. Felipe Calderon.

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AMResorts Master Agents Earn Cash during May Madness with New Drop & Win Promotion

Annual May Madness Agent Incentive Program Rewards Master Agents with Cash and Special Rates

PHILADELPHIA, PA (April 30, 2012) — AMResorts, provider of sales, marketing and brand management services for Zoëtry Wellness & Spa Resorts and Secrets, Dreams, Now and Sunscape Resorts & Spas, is rewarding its most loyal agents with cash as part of the company’s largest agent-focused incentive program of the year, May Madness.

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AMResorts Extends “Kids Stay Free” Promotion in Time for the Summer Vacation Season

Up to two kids stay free of charge; Guests can choose from nearly ten resorts in six different destinations

PHILADELPHIA, PA (May 7, 2012) — AMResorts, provider of sales, marketing and brand management services for Zoëtry Wellness & Spa Resorts and Secrets, Dreams, Now and Sunscape Resorts & Spas, is extending its popular “Kids Stay Free” promotion just in time for the summer vacation season. Guests that book travel through May 11, 2012 are eligible for AMResorts’ “Kids Stay Free” promotion where up to two children can stay free with the purchase of accommodations for two paying adults for travel between June 30 and December 21, 2012. Travelers can choose from nine luxury resorts and six different beachside destinations:

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