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AMResorts Announces First Dreams Resort & Spa in Playa Mujeres

Dreams Playa Mujeres Golf & Spa Resort Expands AMResorts Footprint in Mexico

PHILADELPHIA, PA (October 28, 2014) — AMResorts®, an Apple Leisure Group® subsidiary, is growing its footprint in the popular destination of Playa Mujeres with the announcement of Dreams® Playa Mujeres Golf & Spa Resort. This is the fifth deal closed by AMResorts in 2014, which has grown 20 percent in the past year.

This is the 14th property for the award-winning Dreams Resorts & Spas brand, and the second AMResorts property in the area, following Secrets Playa Mujeres Golf & Spa Resort, which is slated to open on November 15, 2014 in the private Playa Mujeres Resort complex.

“Secrets Playa Mujeres will open at 90 percent occupancy, demonstrating the incredible demand for premium all-inclusive options in the Playa Mujeres region,” said Gonzalo del Peon, President of AMResorts.

Del Peon added, “Creating exceptional vacation experiences in the destinations where our guests want to be is also a hallmark of our company, and Dreams Playa Mujeres is a natural fit for the region. This opening also will bring a new family-friendly option to the destination.”

Dreams Playa Mujeres Golf & Spa Resort is set to open in early 2016. The family-friendly resort will feature 500 spacious rooms and suites, offering ocean views and private beach access, and is located only ten minutes away from downtown Cancun. Guests will have access to the complex’s amenities, including a marina and a championship, 18-hole Greg Norman designed golf course.

Guests visiting Dreams Playa Mujeres will experience all the benefits of Dreams Resorts & Spas’ Unlimited-Luxury® vacation concept, where everything is included: elegant accommodations, 24-hour room and concierge services, limitless access to gourmet dining, unlimited top-shelf spirits at bars & lounges, daily activities and nightly entertainment, Explorer’s Club for kids with supervised fun, a Dreams Spa by Pevonia and more.

About AMResorts

AMResorts is the fastest-growing provider of sales, marketing and brand management services to six individually unique concept resort brands with 37 properties throughout Mexico, Jamaica, Curaçao, St. Thomas, the Dominican Republic and Costa Rica, where everything is included: luxurious and boutique Zoëtry® Wellness & Spa Resorts (www.zoetryresorts.com; 1-888-4-ZOËTRY); adults-only Secrets® Resorts & Spas (www.secretsresorts.com; 1-866-GO-SECRETS); recently launched Breathless Resorts & Spas (www.breathlessresorts.com; 1-855-65-BREATHE); family friendly Dreams® Resorts & Spas (www.dreamsresorts.com; 1-866-2-DREAMS); vibrant Now® Resorts & Spas (www.nowresorts.com; 1-877-NOW-9953) and fun-filled Sunscape® Resorts & Spas (www.sunscaperesorts.com; 1-866-SUNSCAPE).

Images, logos, and informational material about all AMResorts brands and properties are available at www.amresorts.com/mediasite.