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Corporate Biographies

Learn about the hard-working individuals behind our award-winning resorts.

For customer service inquires please contact info@amresorts.com
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Erica Doyne

Senior Vice President, Marketing

As Senior Vice President of Marketing, Erica Doyne leads a multifaceted plan with insight-driven marketing and public relations strategies which include integrated digital strategies that are taking customer-relationship management to the next level. Erica plays a significant role on AMResorts’ strategic task force, supporting business goals and driving new marketing and expansion opportunities in line with the company’s rapid growth.

Erica is dedicated to identifying, executing and analyzing new marketing opportunities to further develop seven of AMResorts' luxury brands: Zoëtry® Wellness & Spa Resorts, Secrets®, Breathless®, Dreams®, Now®, Reflect Resorts & Spas, and Sunscape® Resorts & Spas via the development and implementation of brand vision, messaging, standards, goals and new destination expansion.

Erica’s industry experience began with her early AMResorts' positions in which she was responsible for overseeing all global marketing and public relations strategies, expansion of our social media platforms and development of cutting-edge product synergies. Promoted several times throughout her tenure, she has provided strategic marketing leadership, promotions, brand management and event planning, as well as the creation and maintenance of all sales, marketing and business development.

Erica has been recognized throughout her career, and in 2012 and 2013, Erica was recognized by prestigious Travalliance Media, publishers of the leading travel trade magazines Vacation Agent and Agent@Home, Erica was honored as a “Rising Star” and one of the industry’s brightest and most successful professionals. In 2018, further acknowledging Erica’s marketing savvy, Erica was selected as one of the Top 25 Minds in Marketing and Revenue Optimization by the Hospitality Sales and Marketing Association International (HSMAI). The group honors leaders who stand out through their creativity, innovation, and cutting-edge programs.

Prior to landing at AMResorts, Erica was an instrumental member of the sales force for WPVI-TV, Philadelphia. She has earned a Bachelor of Communications from La Salle University and lives with her husband and two children in center city Philadelphia.