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Corporate Biographies

Learn about the hard-working individuals behind our award-winning resorts.

For customer service inquires please contact info@amresorts.com
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Julian Groeger

Director of CRM & Digital Marketing

Julian serves as the Director of CRM & Digital Marketing for AMResorts®, overseeing all company-wide CRM efforts and innovative insight strategies, including but not limited to data collection, customer profiling, segmentation and survey research. In addition, he is responsible for strategically planning, implementing and optimizing the company’s web presence and digital advertising management across the globe. With over a decade of experience leading data-driven digital marketing programs leveraging customer data to enhance personalization, engagement and retention, Julian has worked on interactive, award winning campaigns across most every media channel throughout his career.

He has held leadership positions at many of the industry’s top market research companies, including Harris Interactive, Lightspeed Research and Schlesinger Associates. Prior to joining the AMResorts team Julian served as the Vice President of Marketing for Investis, a marketing communications agency, helping the world's largest companies deliver highly effective digital experiences for corporate and customer audiences.

A Germany native with extensive international operations expertise, Julian holds a Bachelor of Arts Degree in International Business & Economics from the State University of New York, as well as a Master of Business Administration Degree in Marketing & E-Commerce from the Rochester Institute of Technology.